Who we are:

Previsão Coleta de Dados is a company specialized in the elaboration, data collection, statistical treatment and interpretation of research data and consultations.

We provide market research, marketing, advertising, media, consumer satisfaction, public and social opinion research.

We have experienced professionals in the area, with full dedication, Previsão offers its clients a diversity of work options, each one adapted to the
needs of the company within the market in which it operates.

The company was founded in May 1999, we started our activities in the cities of São Paulo and Rio de Janeiro and today we operate throughout the national territory. We aim to accomplish projects with seriousness and professionalism, seeking to meet all needs of each project.

Generate insights and intelligent and strategic knowledge, help our clients in building profitable and lasting brands and businesses. The solutions to your market problems and the closer relationship with your target audience are priorities to be treated with secrecy and agility that guide the work of Previsão Coleta de Dados.

With attitudes that combine simplicity, agility, experience and support for our clients and partners, seeking appropriate solutions to provide a quality service and achieve a good result, thus fulfilling our mission.

Our values seek to meet some principles, they are: 1- Ethics in our activities. 2- Continuous quality improvement. 3- Partnership relations, respecting the principles of our clients and collaborators. 4- Transparency. 5- Flexibility.

“The mission announces exactly where you are going, and the values describe the behaviors that will get you there.” Jack Welch.

Renato Lopes is general director of Previsão, has a degree in Marketing and has worked with market research and public opinion since 1997, responsible for customer service, research planning and design, questionnaire construction, data analysis and report writing. In charge of Previsão Pesquisas he has carried out over 600 projects in the most diverse market segments.

Renato received on behalf of the whole team the "Fieldwork Star Renato Lopes de Souza, Brazil" award from Gallup World Poll 2019 this is the most widely covered comparative probabilistic survey in the world, conducted in more than 140 countries and territories.

Adriana Nogueira is psychologist and works in market research since 2000, since then she has worked in several areas of the company, quality sector, team supervision and administrative/financial, today with a more clinical look she is responsible for the qualitative area.

Carla Sena is responsible for the quantitative area, carries out general supervision of the teams in the field, has a long experience in market research, in her 21 years of operation, she initially worked in the CATI sector and moved into the field years later, had a stint in Rio de Janeiro and then settled in São Paulo being responsible for leading our local projects and managing our collaborators in other cities in the country.

Pedro Bello has a degree in Statistics and Actuarial Science, throughout his career he was approved in several public competitions, the most recent in 2009, approved in first place for Eletrobrás Furnas, accumulating experience as a teacher in Universities and preparatory courses in the areas of statistics, financial mathematics and logical reasoning.

In municipal electoral research, he supervised as statistician in charge in the elections of 2004, 2008, 2012 and 2016, being in 2008 responsible for the electoral projects carried out by Previsão Pesquisas, , with a fundamental role from the beginning to the deliveries of the final reports and graphs.

Writer of several books, these are:

ESTATÍSTICA BÁSICA PARA CONCURSOS – 1ª Edição – 2005 – Editora Ferreira (esgotado)

§ ESTATÍSTICA-ESAF – 3ª Edição – 2007 – Coleção Provas Comentadas – Editora Ferreira (esgotado)

§ ESTATÍSTICA-FCC – 1ª Edição – 2008 – Coleção Provas Comentadas – Editora Ferreira (esgotado)

§ MATEMÁTICA BÁSICA PARA CONCURSOS – 1ª Edição – 2010 – Editora Ferreira (esgotado)

§ COMBO RECEITA FEDERAL (com autores de outras disciplinas) – 1ª Edição – 2014 – Editora Ferreira

§ COMBO ANALISTA FCC (com autores de outras disciplinas) – 1ª Edição – 2015 – Editora Ferreira